COMPANY SUSTAINABILITY PRODUCTS

As DeFacto, we have taken our place among the leading brands in the apparel and fashion sectors in Turkey since the day we opened our first store in 2005. With 324 domestic stores and 123 stores abroad, we continue our path as one of the top three companies in our sector in Turkey as of the end of 2017.

Together with our experienced design team and business collaborators, we are bringing together affordable and quality products with global design trends. We are creating bespoke designs for countries where we operate thanks to our creative marketing strategies and a design office that provides significant added value in innovative perspectives.

The experience we gained in a short time and our rapid growth acceleration prompted us to open up to foreign markets. Having the vision to become a global fashion brand since the day we were founded, we opened our first overseas store in Kazakhstan in February 2012.

We as DeFacto have stores in 27 countries including Kazakhstan, Iraq, Egypt, Belarus, Morocco, Tunisia, Kosovo, Albania, Serbia, Georgia, Russia, Bosnia and Herzegovina, Algeria, Azerbaijan, Jordan, Kyrgyzstan, Lebanon, Palestine, Saudi Arabia, Pakistan, Malaysia, Moldova, Afghanistan, Ukraine, Oman, Turkish Republic of Northern Cyprus, and Turkey. We create bespoke collections for our stores in each of these countries in line with the local cultures and lifestyles. In addition to our design products, we offer our customers unique innovative and recycled collections such as DeFacto Inova and DeFacto Eco, which were born out of our innovation and R&D investments.

  1. We opened our first store in Istanbul.

  2. Our first TV ads were broadcast.

  3. We became the second biggest
    brand in Turkey’s apparel sector.

  4. Our first franchise build up in Azerbaijan

  5. Our international e-commerce website went live.

  6. We set up our Smart Warehouse
    with cutting-edge technology.

  7. We launched our first kids collection.

  8. C&A stores joined Defacto.
    We opened our 100th store in Morocco.

  9. We carried through our omnichannel project.

  10. We introduced our youth collection L#L.

  11. We launched our first babies collection.

  12. We designed our automated warehouse
    solution for e-commerce.